Ep. 227 – Why It Is Important To Establish Your Why Theme In Your Business!

Alexis Fedor

Why Stepping Away From Your Business This Time Of Year Is CounterproductiveI want to talk to you today about the importance of your Why Theme!

Now is the time to really dig into how to establish your Why theme in your business plan. You can do this by joining my Profit Canvas Free Training that starts on April 15th.

If you are interested in joining then go to the link below:


You’ll want to get into the group NOW as I am giving precursor lessons to get you prepped up for it and ready to go. You don’t want to miss it!⠀⠀⠀⠀⠀⠀⠀⠀

What we are really going to look at is your Why theme and how it fits into creating an online business with your art that will bring you consistency and predictability by establishing what is called your Profit Ladder.  ⠀⠀⠀⠀⠀⠀⠀⠀

Your Why theme is the real theme or purpose behind your work as an artist. The reason that is SO important is because not only are your ideal clients resonating with that purpose but it also helps provide a compass for you make the right decision on where to take your art business next.

I’ll be sharing a case study this week of an artist who has used her Why theme to create her first $1000+ online and who’ve gone on to create high 5 and 6-figure businesses with her art.

This story will blow your mind!

This story will be so inspiring because it all started in the same position most of you are in now. Having some idea of who to sell to but not really completely having a clear idea on who their ideal client is. They did not know much about tech or really anything about marketing online.

I’m going to go over all those steps that these artists put into effect. It all started with a Why theme, which we go over in the Profit Canvas training.

Make sure to join the training to learn more about this process.

If you are interested in joining then go to the link below:


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