Ep. 077- Peter Li: What A Failed Business Will Teach You About Marketing (and what mistakes to avoid at all cost!)

Alexis Fedor

Peter Li: What A Failed Business Will Teach You About Marketing (and what mistakes to avoid at all cost!)Peter Li started a CrossFit gym 7 years ago to great success, expanding to a space three times the size three years later. But he quickly realized his expenses tripled while the revenue didn’t, so he had to shut it down. He then joined an 8-figure marketing company focused on Astrology for two years and grew his online marketing knowledge even further. He is now doing marketing for a company that helps Entrepreneurs get a great assistant, and is thriving like never before.

For every artist serious about growing your business with your art, Peter’s story seems like one you wouldn’t need to listen to in the beginning of your business’ life. But with 90% of small businesses in the U.S. failing each year, this is exactly the kind of story you want to listen to closely, as he shares incredible tips and wisdom about how to avoid the kind of mistake that can creep up on you and lead to an unhappy ending.

 

LINKS:

http://www.greatassistant.com

Peter’s Book Recommendation:

The War Of Art by Steven Pressfield

Download this book for free with the Artists In Business free audible.com trial:

 www.audibletrial.com/artistsinbusiness