Ep. 193 – Michelle Falzon: Why Contextualizing Your Message For Your Most Ideal Client Is Important For Your Business

Alexis Fedor

Michelle Falzon: Why Contextualizing Your Message For Your Most Ideal Client Is Important For Your BusinessMichelle Falzon has more than 25 years of experience in marketing and communication. She has worked in most media from film, television, and radio, to print, online, book publishing and events. For the past 11 years she has created strategic content for world renown speakers, authors coached and consultants. In our discussion, Michelle talks about the beauty of being able to contextualize your message for your most ideal clients by understanding what it is they need. Also by speaking to them in a language that makes sense and tells them you are on their side. That you are there to provide a safe place for them to take advantage of the offers they so need in their lives. Artists you cannot afford to miss this very important episode. I can’t wait for you to dive in!

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